Lightwave announces new supply agreement with Rexel

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  Posted by: electime      29th April 2019

 Lightwave, the UK’s leading smart home solutions provider, is pleased to announce that it has signed an agreement with Rexel to supply its UK wholesale network.

Rexel specialises in the distribution of electrical supplies to professional users and distributes products and services in the areas of lighting, electrical installation, security, automation, climate control, communication, building automation and renewable energy. The Group operates in 26 countries through a network of 2,000 branches, with 230 of these branches in the UK.

Rexel and Lightwave have agreed to expand its supply to Rexel’s national UK branch network over the next 12 months, with the first wave of branches, in key locations, receiving the first delivery of Lightwave products this week. 

The rollout to additional branches and ongoing fulfilment of demand for wired, smart electrical products will follow in the coming weeks. Lightwave will be working with a team of over 350 of Rexel’s key account manager, branch managers and sales representatives to provide convenient locations, with knowledgeable staff, for installers to purchase their Lightwave products.

Lightwave will also work closely with Rexel’s national project specification teams to provide smart technology solutions to a range of major key clients.

Commenting on the agreement, Jason Elliott, CEO at Lightwave, said: “This contract will broaden the availability of Lightwave’s products nationwide and marks a significant step forward in our trade distribution. Rexel’s decision to stock Lightwave’s products is also a great endorsement of our offering and the whole team is looking forward to working with Rexel to fully capitalise on this new sales channel.”

Peter Elliott, Commercial Director at Rexel said: “We’re delighted to be able to make Lightwave products available across the UK via our network of branches. The product range is one we believe in and we’re confident our customers will welcome the new brand and its offering. Of course, at Rexel we only work with trusted suppliers and we’re confident that our relationship with Lightwave will only benefit our customers by offering an extensive range of smart home solutions.”