Electrical professionals must build consumer trust ahead of smart home demand rise, report findsNews
Posted by: electime 21st September 2022
Over two-thirds (68.5%) of Brits are likely to purchase a smart home product in the next two years, and almost half (45.6%) would be more likely to purchase a home with smart technology installed, research has revealed.
In a survey of 1,000 UK consumers by Legrand, smart heating and energy controls, security, and gate/door entry technology are perceived to add most value to a home. Detailed in an industry report – Connecting the UK’s Homes – the survey results show a number of opportunities for those working across the electrical industry.
Despite demand increasing – and consumers recognising the value of introducing smart home devices to the home – the research shows that lack of product knowledge is a key barrier to homeowners purchasing technology. Other barriers outlined in the report include installation costs and ongoing subscriptions, to which the majority of respondents (85.4%) said they would prefer a one-off package with no subscriptions.
The survey also revealed only 10% would go to an industry professional for information or advice, indicating an opportunity for contractors and electrical installers to become their customers’ smart home advisor. Ahead of an anticipated connected home boom, Legrand’s report guides electrical professionals and housebuilders through the opportunities open to them.
Pascal Stutz, CEO at Legrand UK & Ireland, explains: “There is more pressure than ever on electrical contractors, consultants and housebuilders to produce homes up to the high standards that consumers expect. Our latest research shows there is an opportunity for professionals, which is why we have created this report. We outline the barriers facing installers and housebuilders alike, as well as outline ways to overcome them.”
Electrical professionals are also being encouraged to take part in smart home installation training to learn the full capability of the most popular devices and systems. The perceived value that smart home technology brings to a property makes training and development in these installations a practical step for increasing revenue on projects of all sizes.
Pascal continues: “We are committed to being a partner to the electrical industry, improving lives by transforming the places we live, work and meet. For those working in the residential sector, we deliver this through our Connected Living products, expertise and training. The report is just one way we’re supporting the industry as we navigate our way to a more efficient and connected future in our homes.”
For more information about Connected Living and to read Connecting the UK’s Homes, click here.